Services

We are here to help our campus community share their story by providing the following services. Always feel free to reach out to us to talk through your communication needs and ideas. 

News

We are always on the lookout for stories that showcase UMD. We regularly talk to local and regional media outlets, both to promote UMD stories and respond to inquiries. Do you have a story idea? Submit your story idea.

We are especially interested in stories that highlight the student experience, emphasize research and learning, create an emotional reaction, and tell people what makes UMD unique and vibrant. The media is in search of stories that are impactful, interesting, visual, and even unusual. We can help you determine how to frame, pitch, and deliver your story to the media. Learn more about the different ways we share your news

UMD faculty, staff, and units are invited to post events that are open to the public on the UMD Events Calendar.

For questions about the Brief or the MyU Portal, please contact Kathleen McQuillan-Hofmann, Editor/Writer.

Government Relations

Working with the University of Minnesota Government Relations office, UMPR works to advance the interests of UMD among government officials at the local, state, and federal level. Faculty, students, staff, alumni, business leaders, and community members are our strongest advocates. Join the U of M Legislative Action Network.

Web Content

UMPR supports UMD’s web presence. We can help you develop new web content, improve your existing content, and make sure your site is consistent with UMD’s brand.

We can advise you on:

  • Information architecture
  • Branding
  • Images and photos
  • Writing for the web
  • Accessibility
  • Search engine optimization

Writing

University Marketing and Public Relations staff produce articles, news releases, marketing copy, website content, donor letters, invitations, and more. Our staff can also edit existing pieces to make sure they capture the UMD brand.

Marketing

UMPR manages UMD’s brand marketing and works with units across campus on targeted marketing campaigns. We can help you develop a marketing strategy with a mix of options to help you engage your target audience.

Graphic Design

We work on projects that align with the UMD Strategic Plan, enrollment goals, and/or donor relations. We can offer you guidance, review pieces, and make recommendations on your design projects. This includes layout, branding guidelines, visuals, text, paper selection, overage needs, and print pricing.

We can also provide you with contact information for graphic designers, writers, and printers. 

Photography

Images are a vital component of communication. We work with campus departments to provide photography services and resources. Requests are fulfilled based on availability. Priority is given to requests that can be used for multiple purposes and those with a focus on recruitment, fundraising, public relations, marketing, special events, and unique projects such as publications and brochures. Professional studio headshot photos are also available upon request. Please make requests three to four weeks in advance. 

UMPR also maintains a photo library that you can access any time to download photos for UMD web and print projects. 

Videography

Video is a great way to engage your audience with a compelling story and visuals. UMPR produces award-winning video content aimed at communicating the UMD brand and values we uphold, while celebrating student and faculty success. We are always looking for story ideas that align with our goals. Share an idea with us!

Examples of what we do: